DUBAI: A yr after UAE creator Hafsa Lodi launched her e-book, “Modesty: A Trend Paradox”, on the Emirates Airline Competition of Literature within the UAE, the American creator launched a brand new ” on-line content material middle “at this yr’s occasion.
The blog-like web site, titled Modestish.com, is a “neighborhood for various ladies,” Lodi mentioned in an interview with Arab Information.
“It is a option to hold the spirit of my e-book alive,” he defined.
In “Modesty,” printed in February 2020, Lodi analyzed the causes, controversies and key gamers behind the worldwide pattern for modest trend.
“The e-book was printed in the course of a pandemic after which the closure occurred. I used to be form of unhappy that each one these new issues had been taking place in a modest means, even till (Somali-American mannequin) Halima Aden stopped modeling just a few months in the past, ”defined Lodi.
He added that he launched this web site to maintain up with the ever-changing “modest motion”.
Modestish.com will even present picture shoot and video marketing campaign providers for manufacturers to make their collections “modest” when focusing on modest customers.
Lodi not solely launched its web site on Saturday, but additionally held a workshop, entitled “Make Your Ebook Eternal”, on the Emirates Airline Literature Competition, which began on Friday, to share its recommendation with different celebrities. and aspirants. authors.
Within the workshop, aimed toward non-fiction writers, Lodi demonstrated put collectively a marketing strategy for a digital house the place their concepts could be realized.
“The masterclass is about taking your non-fiction work from a e-book format to the everlasting internet format on-line,” he mentioned.
However does that imply Lodi thinks the books could have an expiration date?
“I imagine that the ideas which might be explored in a e-book could also be old-fashioned, however the e-book itself won’t ever be old-fashioned. When you take a look at historical past, even when the idea itself turns into out of date, it was nonetheless related at a selected time, ”he defined.
For Lodi, the pandemic has helped her discover methods to maintain her e-book updated.
Along with the masterclass, the author will even be a part of Emirati athlete and FIFA coach Houriya Altaheri in a chat session on February 12, known as “Trend, Soccer and Feminism” to debate her careers, latest occasions and traits. present occasions which have affected ladies’s prospects. .