A The California distribution middle for Vogue Nova, the Instagram-friendly clothes model promoted by Kylie Jenner, Khloe Kardashian and Cardi B, reported at the least 203 instances of COVID-19 in latest months, making it the third outbreak. largest ongoing in all of Los Angeles. County.
The “ultra-fast trend” firm’s warehouse in Santa Fe Springs, California, is positioned simply behind the Palmdale location of protection know-how firm Northrop Grumman, which reported 334 instances, and a Smithfield location, which reported 569 , in line with Los Angeles County. COVID-19 database of the Division of Public Well being.
The Los Angeles County Division of Public Well being didn’t instantly reply to requests for touch upon whether or not there have been any hospitalizations or deaths related to the outbreak. However the outbreak seems to be rising: As of Jan.7, the corporate had reported 166 instances, that means the depend elevated by 37 constructive checks over the weekend.
Vogue Nova didn’t reply to requests for remark.
The 15-year-old firm, based in Los Angeles in 2006, made a reputation for itself in cheap clubwear. The model discovered its area of interest on the Web lately, primarily on Instagram, the place it has greater than 10 million followers. In 2017, Ladies’s Put on Each day reported that the corporate ranked alongside Gucci and Louis Vuitton among the many most wanted trend corporations of the 12 months. CEO Richard Saghian instructed the outlet that the corporate grew 600 % that 12 months.
An essential a part of the corporate’s advertising technique is its “Ambassador” program, or partnerships with influencers with giant numbers of followers who tag the corporate in on-line posts. Kylie Jenner, Khloe Kardashian, Cardi B, Saweetie, Megan Thee Stallion and Amber Rose repeatedly publish photographs within the firm’s signature tight-fitting clothes. On its web site, Vogue Nova lists 75 ambassadors, together with Cassie, Younger Miami of Metropolis Ladies, and Teyana Taylor. Of the highest 30 ambassadors contacted by The Each day Beast, none responded to touch upon the outbreak.
Cardi B, who has a customized line with the corporate referred to as Get together with Cardi, has been instrumental in solidifying Vogue Nova’s recognition. The rapper has talked about the corporate within the lyrics and blended the model’s clothes in her wardrobe, together with Balenciaga sneakers and different high-priced items. In December, Cardi B, who has in any other case been an advocate for common healthcare, apologized for internet hosting an enormous Thanksgiving gathering with out masks. She later raged once more after sharing photographs from an equally giant and never socially estranged party for her husband, Offset. (Kylie and the Kardashians have taken lots of liberties too, together with a 40th party for Kim Kardashian.)
“Throughout this time of covid-19, they’ve us working realizing that there have been 10 individuals who have examined constructive for covid -19 and it continues to be extra for weeks.“
In Could, a consumer of the job recruitment website Certainly.com wrote a one-star evaluation of the Santa Fe Springs warehouse. “Throughout this time of covid-19,” wrote the consumer, who claimed to be an “Stock Affiliate” and present worker, “they’ve us working realizing there have been 10 individuals who have examined constructive for covid -19 and there may be nonetheless extra for the weeks. “
In 2019, a federal Division of Labor investigation discovered that the model’s clothes had been sewn by employees receiving illegally low wages. The investigations, which started in 2016, discovered that Vogue Nova-affiliated factories owed a mixed $ three.eight million in again wages to a whole bunch of employees, in line with The New York Instances.
A supply instructed the Instances that seamstresses at a few of these Los Angeles-based shops, which frequently exploit undocumented labor, have been paid as little as $ 2.77 an hour. Vogue Nova’s lawyer common denied the claims.