The aged are more likely to be vaccinated no matter occasion affiliation
New analysis from the College of Georgia means that age and danger notion might have as a lot affect on the acceptance of the COVID-19 vaccine as occasion affiliation.
“There was quite a lot of consideration to political ideology as a barrier to acceptance of the COVID-19 vaccination,” he stated Glenn Nowakcorresponding creator of the examine and professor at Grady College of Journalism and Mass Communication. “What we present in our survey was that it isn’t as true as folks become old. Present CDC protection information bear this out. People who find themselves 65 and older are virtually universally vaccinated, particularly if you begin to get to 75 and older.”
The nationally consultant survey of greater than 1,000 folks examined how demographic traits — corresponding to age and intercourse, political ideology and information supply preferences — relate to views on COVID-19 and vaccine intent.
Respondents who had been 50 years of age or older thought of themselves most vulnerable to extreme sickness from the coronavirus. And so they had been extra involved that catching the virus would negatively have an effect on their day by day lives.
Youthful Individuals had been much less more likely to take into account themselves vulnerable to severe sickness. They’re additionally much less more likely to fear about contracting the virus and fewer more likely to maintain themselves up to date on the newest COVID-related information.

Glenn Nowak
“Taking a look at 18-29-year-olds, it isn’t stunning that they’re the group with the bottom total COVID vaccination charges, as a result of they don’t seem to be a gaggle that suffers from extreme sickness and demise from COVID,” stated Nowak, who additionally. serves as co-director of the UGA Middle for Well being and Danger Communication. “Are there such instances? Completely. However it’s comparatively uncommon. I feel lots of people in that age group perceive that.”
Extra details about COVID-19 will not be at all times higher
Printed within the Worldwide Journal of Strategic Communication, the survey discovered that political affiliation and the place contributors acquired their information had been probably the most constant predictors of how a person felt about their degree of danger of COVID-19 and their vaccine intent.
Liberals within the examine noticed the virus as a better menace to their day by day lives than conservatives. They fearful about getting sick, believed the signs can be extreme, and expressed concern that they could move the illness on to others. They had been additionally extra more likely to settle for the vaccine and belief authority figures just like the CDC and FDA.
Each liberals and moderates believed that medical care and therapy can be harder to entry than conservatives.
Many individuals who … stated they checked out a broad spectrum of knowledge sources got here away much less assured and extra unsure in regards to the vaccine and its worth.” —Glen Nowak, Grady Faculty of Journalism and Mass Communication
Surprisingly, individuals who stated they acquired their information about COVID-19 from a wide range of sources, each conservative and liberal, had been extra more likely to be vaccine hesitant than those that caught to partisan information sources.
“For those who had requested us earlier than this examine, we might have stated with appreciable confidence that individuals who had been taking a look at a variety of knowledge can be more likely to get vaccinated and would have way more confidence within the vaccine,” Nowak stated. “What this advised was the other in lots of instances. Many individuals who tried or stated they checked out a variety of knowledge sources got here away much less assured and extra unsure in regards to the vaccine and its worth.
Public well being should tailor messages to the proper viewers
Variations between contributors on the proper, left or center underscore the necessity to tailor COVID-19 messages to completely different populations, Nowak stated.
Those that aren’t in a high-risk class, corresponding to younger adults, rapidly understand that they’re unlikely to really get sick from the coronavirus and largely tune out public well being training efforts.
Communications with these populations ought to give attention to conditions extra reasonable for them, Nowak stated. For instance, level out that there aren’t any wonderful therapies obtainable to deal with sufferers if they’re among the many few who want hospitalization.
“These information present that you may’t assume curiosity and a spotlight from younger folks and people much less affected by COVID-19,” Nowak stated. “It is a good reminder that we will not simply blurt out, ‘Everybody must be afraid of getting extreme COVID.’ That is not an efficient communication technique.”
This examine was co-authored by Michael Cacciatoreaffiliate professor at Grady Faculty and co-director of the Middle for Well being and Danger Communications.