The connectRN platform was created to seek out jobs for nurses and different well being professionals, notably in expert nursing amenities (SNFs).
However over time, staff have been asking sufficient about residence well being care alternatives that the corporate thought it ought to delve deeper into residence care. By likelihood, Amedisys Inc. (Nasdaq: AMED) entered the image and took part in connectRN’s $76 million funding spherical, introduced final December.
Since then, connectRN has employed a vp of its residence well being enterprise in Cora Jaulin, who had labored for greater than a decade within the non-medical residence care world with Arosa and HouseWorks.
And general, residence well being development has change into a core focus for the corporate, one of many key development areas it plans to drive within the near- and long-term future.
“We undoubtedly proceed to be taught concerning the wants within the residence well being house,” Jaulin instructed Residence Well being Care Information. “There may be nonetheless a labor scarcity. So it is the right time for us to step into this house to assist our residence well being care companions actually take into consideration easy methods to ship alternatives for a house well being doctor and proceed to ship on our general promise to ship selection and alternative.”
Thus far, Waltham, Massachusetts-based connectRN has raised greater than $95 million in funding. Via a technology-enabled platform and community, it goals to enhance the lives of physicians by offering extra entry, alternative and help.
Within the residence well being house, studying what entry, alternative, and help seems to be like is one thing connectRN learns day-after-day. Discovering that out will theoretically generate earnings for the corporate, the employees on its platform, and the house well being care corporations it has partnered with.
“Nothing has shocked me about these [learnings] essentially, however the high quality of care that’s supplied is sort of a singular problem,” Jaulin mentioned. “The issue, when evaluating expert nursing facility house to residence, is that our docs present one-on-one care, and that presents distinctive challenges. Not solely managing the standard of care that’s supplied, but additionally supporting a physician when they’re the one particular person within the residence.”
Ted Jeanloz, CEO of connectRN, insisted that connecting “free agent” nurses with one another was all the time a aim of the corporate. But it surely has grown as a spotlight since residence well being turned a precedence, since it will possibly usually be a one-off job.
“This provides essentially the most unbiased nurses the consolation and safety of a community of individuals they belief,” Jeanloz instructed HHCN. “And we predict we are able to truly ship an enhanced expertise and make individuals desire to work on this mannequin.”
Dumb sufficient to ask the best questions
The corporate has two distinct benefits at this level: It is partnered with one of many largest gamers in your entire trade in Amedisys, for one factor, and it is also new sufficient to the trade that it is not afraid to ask dumb questions.
Nonetheless, generally these dumb questions from the surface trying in can result in breakthroughs.
“We got here into this from a really product-centric and know-how standpoint, and possibly we’re dumb sufficient to ask questions like, ‘Why do you do it that approach? And, ‘What if we did it this fashion?’” Jeanloz mentioned. “So we have each been capable of enhance one another’s processes. As a result of we’re neutral about the way it has all the time been performed. They usually can present us what the perfect of their class is at the moment.”
Having access to best-in-class practices from Amedisys permits the corporate to achieve a baseline, but additionally to problem some of the authoritative voices within the enterprise.
The affiliation can be, inadvertently, a fairly good promoting software.
“I believe at any time, in any market, when a startup like ours companions with a real trade chief, that turns heads,” Jeanloz mentioned. “It has definitely been useful for us to open doorways and construct new relationships.”
Going ahead, the corporate can be working to know the upcoming regulatory adjustments within the trade and the way they may assist the hassle from a workforce perspective.
By the top of this yr, connectRN expects to have 2,000 residence care physicians on its platform.
“However that is simply scratching the floor,” Jaulin mentioned.
