The choice for Serena Williams breaking the information of his retirement to Vogue may need appeared unusual to individuals who do not consider the journal as a mainstream media outlet, not to mention a sports activities journal, but it surely makes a whole lot of sense.
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Vogue editor Anna Wintour in actual life is first a tennis fanatic and second a trend particular person. She performs tennis on the Midtown Tennis Membership in New York, and one other of her favourite tennis gamers is Roger Federer. Wintour has been to almost each Grand Slam Williams has gained, in addition to her appearances on the US Open. (In 2019, she was photographed within the Williams field, sitting proper behind Meghan Markle.)
Wintour first positioned Williams within the journal in 1998, when Annie Leibovitz photographed Williams together with her sister Venus in matching black and white Carolina Herrera robes.
Since then, Williams She has been on the quilt of Vogue on quite a few events: in 2012, 2015, 2018 and 2020.
Williams has been to 5 Met galas and debuted her child bump on the Could 2017 gala in New York. The next yr, the primary pictures of her together with her daughter, Alexis Olympia Ohanian Jr., by Mario Testino, have been for her Vogue cowl.
Williams has been on the quilt of Vogue on quite a few events: in 2012, 2015, 2018 and 2020 (AP)
Additionally, celebrities publishing huge information in trend magazines make a sure sense. Girls’s magazines exist expressly to rejoice girls. Cowl themes are typically nicely handled by photographers and writers.
The publicity they get there additionally helps them land campaigns and roles as model ambassadors.
Through the years, Williams has continually moved in that sphere. His company sponsors lately have included Nike, JPMorgan Chase, Beats by Dre, Pepsi and Audemars Piguet, the Swiss watchmaker with items that usually price greater than $20,000.
And when Williams married her husband, alexis ohanianReddit co-founder Wintour consulted together with her about her wedding ceremony costume, which was designed by Sarah Burton, for Alexander McQueen.
Folks journal described it as a “huge hit”.
This text initially appeared in The New York Occasions.
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