Subsequent, in our 2023 evaluation, we’re highlighting the highest 10 most seen Reels we have printed on Dezeen’s Instagram this yr, together with a movie that includes Ecuador’s tallest constructing by BIG and a home tour by Barbie’s life-size dream.
Over the previous 12 months, Dezeen has additionally interviewed artistic studio AMO on the transferring ceiling it designed for a Prada trend present, held a sequence of talks exploring options to ‘save the planet’ utilizing craft and found a Delft blue archway wrapped in three,000 distinctive 3D printed objects. ceramic tiles within the Netherlands.
Learn on for Dezeen’s high 10 Instagram reels of 2023:
Olson Kundig locations a cell studio on railroad tracks in Washington state
First place with 1.5 million views is Olson Kundig’s transferring studio in Washington state.
Known as Maxon Studio, the mission contains a two-story weatherproof metal construction constructed as an workplace for the shopper’s branding company in Carnation, Washington. The studio was constructed on 15-foot-gauge railroad tracks in order that it might both be a “nested” addition to the shopper’s dwelling or transfer out to develop into a freestanding construction.
Along with the practical side of the tracks, different railway design components had been carried out within the mission as an ode to the “legacy of the railway trade within the native area”, the studio mentioned.
Be taught extra about Olson Kundig’s Cellular Maxon Studio ›
The transferring ceiling and artwork deco chandeliers set the stage for the Prada menswear present
Kinetic structure proved standard once more on Instagram Reels in 2023, as this transferring ceiling for the Prada menswear present garnered 1.1 million views.
AMO, OMA’s analysis and design studio, added a retractable ceiling to the Fondazione Prada, which moved to disclose a sequence of artwork deco chandeliers for the Prada Fall Winter 2023 menswear present.
Be taught extra in regards to the Prada males’s present ›
Chinese language artist Cai Guo-Qiang x Saint Laurent set off fireworks in the course of the day
Chinese language artist Cai Guo-Qiang used greater than 40,000 pigmented fireworks for this present alongside the coast of Iwaki, Japan, which garnered almost 1 million views on Instagram in July.
Featured as a part of their solo exhibition, Guo-Qiang collaborated with trend model Saint Laurent to create a daytime fireworks show in Fukushima Prefecture.
Learn extra about initiatives in collaboration with Saint Laurent ›
Menswear label Harri options inflatable latex clothes
Our viewers demonstrated their urge for food for floor ground trend protection as this reel that includes menswear label Harri’s Spring Summer season 2024 present at London Trend Week garnered almost 850,000 views.
The gathering contains latex items with inflatable components, in addition to tailor-made jackets and fits. The balloon-like pants are inflated by valves on the backside of every garment, whereas the cinched waist prevents air from escaping.
Be taught extra about Harri’s inflatable latex clothes ›
The video tour options Barbie and Ken’s life-size dollhouse in Malibu
Rental web site Airbnb featured Barbie’s sizzling pink Malibu dream home with over 800,000 views.
Obtainable on Airbnb in June, the home is positioned on the seashore in California and has a large plastic toy horse and an infinity pool.
The video reveals lots of the smaller particulars designed for the home, together with a rest room with a pink Barbie cellphone, fragrance bottles and debit playing cards. On the outside deck, a grill cooks plastic hunks of meat and a shiny pink slide ends in a pink pool.
Be taught extra about Barbie’s dream dwelling from Airbnb ›
Coperni’s viral spray-on gown highlights the expertise inventor’s speech
Progressive trend design has as soon as once more proved standard with the Dezeen viewers, as this Reel trying again at Coperni’s viral spray-on gown has garnered nearly 700,000 views.
The video highlighted The Mills Fabrica’s collaboration with London Craft Week on a sequence of talks showcasing forward-looking local weather options utilizing craft, which was streamed dwell on Dezeen.
The occasion included shows from leaders in sustainable trend, together with Manel Torres, who invented the expertise behind the spray-on Coperni gown, which was modeled by Bella Hadid at Paris Trend Week 2022.
Stream the Planet Saving Improvements Day talks from The Mills Fabrica at London Craft Week ›
BIG completes Quito’s tallest constructing with pixelated facade
This Reel, shot by Pablo Casals Aguirre, options the just lately accomplished Iqon tower by Danish structure studio BIG in Quito, Ecuador, which has gained 675,000 views on Instagram.
The 32-story constructing, now the tallest constructing within the Ecuadorian capital, is outlined by a facade of cascading balconies dotted with indigenous crops and bushes. The balconies had been designed by BIG to border views of the town and the Pichincha volcano.
Uncover extra of BIG’s latest initiatives ›
“Architects are so guarded about sharing information,” says Wendy Perring
This yr, Hampshire-based Pad Studio launched a post-occupancy research of an eco-friendly home it accomplished 13 years in the past. This Reel options the low power home with over 650,000 views.
Structure follow Pad Studio accomplished New Forest Home in 2010. For the previous yr, it has been actively measuring the home’s power consumption. The studio funded the research itself as a studying train.
Be taught extra about Pad Studio ›
Pharrell Williams holds his debut Louis Vuitton menswear present on Pont Neuf
A Reel that includes Pharrell Williams Louis Vuitton debuting on the Pont Neuf, which is the oldest standing bridge in Paris, has had over 620,000 views.
Spring Summer season 2024 marked Williams’ first season with the French trend home, following his appointment as males’s artistic director earlier this yr.
Learn the newest information about Louis Vuitton ›
New Delft Blue arches wrapped in three,000 distinctive 3D printed ceramic tiles
Structure follow Studio RAP mixed algorithmic design and 3D printing to create a pair of arches based mostly on Delft Blue porcelain on the PoortMeesters dwelling within the Netherlands, featured on this Reel, which has garnered almost 600,000 views.
The arcades had been designed to border the entrances to a courtyard backyard on the coronary heart of the Delft housing growth designed by VY architects in The Hague.
Be taught extra about Studio RAP ›
2023 evaluation
This text is a part of Dezeen’s roundup of the most important and finest information and initiatives in structure, design, inside design and expertise in 2023.