Tv stylist and trend entrepreneur Gemma Sheppard turned a media mogul, launching a trend and life-style model, Voyages & Vainness, which features a digital platform and a newspaper that includes high-profile contributors.
Printed month-to-month within the UK, with an preliminary print run of 10,000, the publication will attain a audience of “fashion-savvy and culturally curious feminine readers”.
The 12-page ‘retro-chic’ publication provides a “refreshing mixture of retro and modern trend concepts,” in addition to influential information, observations and opinions on magnificence, well being, wellness, residence, journey and tradition.
The newly revealed first version consists of contributions from This morning magnificence skilled Bryony Blake, broadcaster and success coach Katy Hill and best-selling writer and wellness guru Davinia Taylor. Unique editorial content material consists of Embracing Sustainable Stylish, The Marvels Of Bone Broth and Seven Methods The Metaverse Will Remodel Your World.
Voyages & Vainness newspaper “intentionally bucks a shrinking press distribution community by paying homage to the cyclical, ever-changing nature of trend and celebrating the artistic nostalgia of yesteryear,” mentioned Sheppard, editor-in-chief , at launch.
“We took the daring leap in direction of a printed format that enhances the tangibility of trend. It is about creating an intimate connection, an ode to the artwork of printing, which has been my long-time obsession.
“The digital age creates challenges when it comes to print media, nevertheless it nonetheless has an important function to play, not solely in informing, nurturing and entertaining readers, but in addition in serving to manufacturers join deeply with their audiences. Folks deserve extra and Voyages & Vainness is that. “It’s a important and tangible supply of knowledge and the response up to now has been unimaginable.”
He mentioned that the publication goals “unearthing a treasure trove of nostalgia, unlocking forgotten trend eras and high-profile folks and their tales whereas embracing present trend tendencies.”
Sheppard additionally has her personal trend model, Sheppard Type.
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