- By Emma Saunders
- leisure reporter
This yr's Tremendous Bowl was watched by a mean of 123.four million individuals in america, making it the most-watched broadcast for the reason that 1969 moon touchdown.
Preliminary U.S. tv scores place Sunday's sport simply behind the historic Apollo 11 touchdown, which was watched by an estimated 125 to 150 million individuals.
The Kansas Metropolis Chiefs beat the San Francisco 49ers 25-22 in additional time.
Taylor Swift's extremely anticipated attendance to see her boyfriend Travis Kelce could have boosted the numbers.
There was a lot hypothesis within the lead-up to the occasion about whether or not Swift would return from Japan, the place she had been acting on tour.
In line with Selection, there’s some debate about how a lot it affected viewership numbers, however shopper analysis agency Numerator concluded from a flash ballot that 20% of Tremendous Bowl viewers have been rooting for the Chiefs due to the singer's relationship. with Kelce.
The cameras have been actually having fun with the Swift issue, together with pictures of the star coming into the world, hanging out with actress Blake Full of life and rapper Ice Spice, and kissing Kelce after the sport as they celebrated the win.
Of this yr's viewers, 112 million of a mean of 123.four million watched the sport on CBS, with the rest tuning into Paramount+, Nickelodeon, Univision, CBS Sports activities and NFL digital channels.
In line with media analysts Nielsen, a report 202.four million individuals watched no less than a part of the match.
This yr's figures might also have been helped by the truth that Nielsen has modified the best way it counts individuals watching from their very own properties, for instance with mates or household, or in bars.
Final yr's Tremendous Bowl sport between the Chiefs and the Philadelphia Eagles was watched by 115.1 million viewers.
The truth that the Chiefs have been defending their championship title and that Usher was performing on the halftime present have been additionally massive attracts this yr.
The pop star's company included Alicia Keys, HER, Will.i.am, Lil John, Ludacris and Jermaine Dupri.
Usher continued the celebrations later by marrying his long-time associate, Jennifer Goicoechea, in Las Vegas, the place the Tremendous Bowl was held.
The couple tied the knot at Vegas Weddings' Terrace Gazebo, an outside marriage ceremony chapel that seats as much as 30 company, in line with Individuals.
“We are able to verify that Usher and Jennifer Goicoechea took the subsequent step of their relationship and tied the knot on Sunday evening in Las Vegas surrounded by household and shut mates,” a rep for the singer instructed the publication.
“They each hope to proceed elevating their kids collectively surrounded by love and thank everybody for his or her effectively needs.”