Tacombi has cult standing in New York Metropolis, the place its first taqueria, adorned with a “combi” bus (a 1960s pickup truck) in entrance of the restaurant, opened in 2010. However the chain has advanced to changing into way more than a restaurant within the final 14 years.
The model was based in Playa Del Carmen, Mexico, as a model of a meals cart that used that combo bus as a cell kitchen. They took every thing from that bus besides the outside and turned it right into a kitchen inside. The roof was eliminated to create a spot to eat the tacos they cooked inside.
When Tacombi arrived in New York Metropolis, leaders needed to make sure that the standard and custom of Mexican delicacies was current within the model's meals.
“The concept behind the model is to attach you with Mexico, to attach folks with Mexico usually by means of taco tradition and Mexican hospitality,” mentioned Susana Camarena, government director of the Tacombi Basis. “So general, that's the thought behind the model and, on the identical time, reinvesting in Mexican communities whereas sharing the thought of Mexico with the world.”
Whereas the model is understood for its meals and eccentric design with combis that coloration the streets of New York Metropolis, Miami, Connecticut, Virginia, Maryland and Chicago, it’s capitalizing on its recognition for good.
The Tacombi Basis, headed by Camarena, goals to reinvest within the Mexican communities in america round every of the model's shops.
The muse launched in April 2020 and makes use of a group kitchen mannequin to distribute hundreds of meals in majority-Mexican neighborhoods. Over the previous 4 years, the inspiration has distributed 1 million meals.
“We’re a Mexican model,” Camarena mentioned. “We wish to reinvest within the Mexican group. We all know that the Mexican group is rooted in communities the place the Hispanic inhabitants has a presence.”
These meals are ready in Tacombi's kitchens throughout the day. The crew at every location makes them throughout their downtime, which might typically additionally appeal to clients, Camarena mentioned.
Every week, round eight,500 meals are ready at Tacombi areas for this program.
To distribute the meals, Tacombi companions with local people organizations who will take the meals and distribute it to locals. Whereas not all the meals goes to Mexican-People, Tacombi prefers to provide the communities.
“The problem proper now for the corporate basis is to proceed assembly the demand for ready meals for the border group that faces meals insecurity,” he mentioned.
And this 12 months, on the restaurant's busiest day, throughout its greater than 20 areas, 100% of Cinco de Mayo earnings will go to this program.