Promotion: Japanese hemp textile model Majotae launched its debut assortment of hemp bedding at Milan Design Week with two reveals within the metropolis.
Titled Majotae 9490, the gathering of flat sheets, quilt covers and pillowcases is a collaboration between Majotae and Teruhiro Yanagihara Studio, an interdisciplinary observe based mostly in Arles, France and Kobe, Japan.
Majotae works with hemp cloth due to its sensible advantages, as the fabric is sturdy, antibacterial, fast drying, odor resistant and appropriate for a lot of temperatures.
As well as, the studios stated that as the fabric softens over time, the bedding can also be designed to develop into extra snug for its homeowners with every use.
Majotae targeted on incorporating technological advances and modern manufacturing processes with artisanal expertise developed in Japan's conventional taima-fu hemp weaving business.
Hemp has an extended and wealthy historical past in Japan spanning greater than 10,000 years, the model stated.
The fabric “has had a wide range of makes use of over time, from the shimenawa rope used to keep at bay evil spirits, to the kesho-mawashi cloths utilized by sumo's high wrestlers – the yokozuna,” the corporate stated.
The corporate cited the Industrial Revolution as a turning level for hemp fabric to largely fall out of manufacturing, as hemp fibers have been thought of unsuitable for mechanical spinning.
“The fiber is now once more attracting world consideration as a result of potential for hemp to be grown quickly in arid areas with little environmental influence,” the corporate stated.
To rejoice the launch, Majotae offered two exhibitions designed by Teruhiro Yanagihara Studio in Milan.
The primary exhibition offered the brand new assortment, inviting guests to the touch the material and study conventional Japanese hemp-textile manufacturing methods.
The model's second exhibition displayed highlights from its Taima-Fu archive and featured a sequence of weaving demonstrations utilizing its archival vintage looms.
The gathering – referred to as 9490 as a result of that's what number of days the common particular person spends asleep of their lifetime – is available for purchase from June 2024.
For extra info on Majotae, go to his web site right here.
Partnership Content material
This text was written by Dezeen for Majotae as a part of a partnership. Discover out extra about Dezeen accomplice content material right here.