Google says there are 20 million month-to-month energetic Google TV and Android TV gadgets, a big determine for advertisers to contemplate. The attain can go even additional if you happen to embody YouTube, which reaches over 150 million month-to-month energetic viewers in the lounge. Google Adverts and Google Show & Video 360 customers can broaden their campaigns to incorporate the Google TV community by checking a brand new field beneath YouTube and Google. Google Adverts can unfold throughout networks on Google TV and embody Google-owned advert stock in third-party apps.
In keeping with Google, viewers of Google TV's free channels watch a median of 75 minutes per day. FAST channels are rising quick as a result of it's the closest factor to pay cable service with out a invoice, and whereas the content material is usually reruns, generally folks simply need that outdated background noise – an ideal place for commercials.