Qiddiya and main expertise firm Globant have agreed on a landmark partnership to make town of Qiddiya in Saudi Arabia one of many world's most enjoyable leisure hubs.

• Qiddiya Funding Firm (QIC) and Globant, a digital native firm targeted on reinventing enterprise by way of revolutionary expertise options, announce a brand new landmark partnership to create a state-of-the-art digital ecosystem for Qiddiya Metropolis, the brand new world vacation spot for leisure, sports activities and tradition constructed on the premise of the sport.

• On the coronary heart of this collaboration would be the Qiddiya “PLAY LIFE Linked Expertise”, providing guests a seamless, personalised interface to e-book occasions and handle their itineraries, providing real-time updates and proposals tailor-made to particular person preferences.

• Qiddiya Metropolis is ready to draw hundreds of thousands of holiday makers yearly, combining cutting-edge expertise with unparalleled experiences to ascertain a singular, world-class vacation spot in contrast to every other on the planet.

RIYADH, Saudi Arabia, November four, 2024 /PRNewswire/ — Qiddiya Funding Firm (QIC) and expertise chief Globant (NYSE: GLOB) introduced a major new partnership that can strengthen Of Saudi Arabia The brand new flagship vacation spot Qiddiya Metropolis as one of many world's most enjoyable hubs for leisure, sports activities and tradition.

As a part of the collaboration, Globant – a digitally native firm targeted on reinventing enterprise with revolutionary expertise options – will work with QIC to develop the Qiddiya 'PLAY LIFE Linked Expertise', a state-of-the-art digital ecosystem designed to remodel the way in which guests work together and residents. with the big selection of provides of the distinctive vacation spot.

The system will leverage synthetic intelligence, knowledge analytics and cloud expertise to develop a seamless interface that personalizes and enhances each interplay at Qiddiya Metropolis. It should enable guests to e-book occasions, handle their itineraries, uncover new adventures and work together with the neighborhood, all by way of a customized, real-time interface. Whether or not you're attending a sporting occasion, exploring cultural points of interest or taking in world-class leisure, the 'PLAY LIFE Linked Expertise' will enrich each second.

Abdulrahman Alali, Chief Know-how Officer of QIC, emphasised the significance of the brand new partnership in realizing Qiddiya's ambitions. “Our partnership with Globant marks a vital step in realizing Qiddiya's imaginative and prescient because the world's first metropolis devoted solely to gaming,” he mentioned.

“The Qiddiya PLAY LIFE related expertise is not going to solely improve the way in which guests work together with our points of interest, but in addition set a brand new customary for digital integration in leisure and tourism. We’re making a vacation spot that’s each revolutionary and unforgettable, and this collaboration will assist be certain that each customer's Journey is personalised, seamless and really distinctive,” ​​added Abdulrahman Alali.

The partnership confirms Globant's important function in Of Saudi Arabia sensible metropolis initiatives and its broader digital transformation efforts.

Federico Pienovi, CEO and CBO of New Markets at Globant mentioned: “Partnering with Qiddiya on this program is a significant milestone for Globant. We aren’t constructing a sensible metropolis; however creating an immersive, digitally related expertise that brings Qiddiya to life in ways in which transcend conventional leisure. That is the way forward for how cities and folks will work together, and we’re excited to steer this transformation.”

Globant's experience in creating immersive digital experiences is vital to the success of the PLAY LIFE related expertise, which can be a cornerstone of Qiddiya's dynamic choices. By incorporating cutting-edge applied sciences, Globant is making certain that Qiddiya Metropolis turns into a number one world instance of how digital ecosystems can improve the leisure and cultural sectors. Along with digital innovation, this collaboration emphasizes the event of native expertise in keeping with Saudi Imaginative and prescient 2030.

Mamdouh Aldoubayan, Managing Director for MENA at Globant, emphasised the significance of this challenge for the Saudi workforce: “At Globant, we’re deeply dedicated to fostering the expansion of native expertise. Initiatives like Qiddiya supply unparalleled alternatives to switch our experience in digital transformation and innovation, notably within the leisure trade, to the brand new technology of Saudis. By creating alternatives for upskilling and reskilling, we’re not solely serving to to construct the long run workforce, but in addition enabling the Kingdom to turn out to be a frontrunner in digital ecosystems..”

Globant's collaboration with QIC marks a major step within the firm's enlargement into Saudi Arabia and the broader MENA area, one of many world's quickest rising markets for digital innovation. This strategic transfer allows Globant to leverage its experience in synthetic intelligence, knowledge analytics and cloud applied sciences throughout sectors starting from leisure to sensible metropolis improvement. Contributing to initiatives aligned with Of Saudi Arabia Imaginative and prescient 2030 goals, Globant positions itself on the forefront of technological progress within the area. This partnership not solely will increase Globant's world footprint, but in addition strengthens its function as a frontrunner in digital transformation, in a position to drive revolutionary options and form technological progress in key markets around the globe.

About Qiddiya

As considered one of Of Saudi Arabia driving mega-projects, Qiddiya is essential to Imaginative and prescient 2030 ambitions for a vibrant society, a thriving economic system and an bold nation. Qiddiya seeks to construct locations, applications and initiatives primarily based on its founding philosophy “The Energy of Play”. This philosophy goals to redefine the way in which folks stay, work and play – laying the inspiration for a future the place play is not only an exercise, however a lifestyle.

Qiddiya Metropolis is Qiddiya's inaugural challenge; the world's first metropolis constructed particularly for the sport. Situated within the coronary heart of the Tuwaiq Mountains, simply 40 minutes from the capital RiyadhThe town of Qiddiya brings collectively leisure, sports activities and tradition to create a singular and unforgettable vacation spot like no different on the planet.

The colourful new metropolis will boast over 400 vacationer points of interest and experiences, together with high-energy leisure venues, branded theme parks and world-class arenas. It’s set to host among the world's greatest sporting competitions, festivals, live shows and cultural occasions, with a motorsport monitor, a record-breaking stadium, championship golf programs, video games and sports activities arenas and an iconic heart of performing arts, amongst its many. points of interest.

For extra data, go to www.qiddiya.com.

About Globant

At Globant, we create digitally native merchandise that individuals love. We bridge the hole between companies and customers by way of expertise and creativity, leveraging our expertise as the facility of AI. We dare to digitally rework organizations and attempt to thrill their clients.

• We’ve got greater than 29,100 workers and are current in 33 international locations on 5 continents, working for corporations comparable to Google, Digital Arts and Santander, amongst others.
• We’ve got been named the world chief in AI providers (2023) and the world chief in CX enchancment providers (2020) by the IDC MarketScape report.
• We’re the quickest rising IT model and the fifth strongest IT model globally (2024) in accordance with Model Finance.
• We’ve got been featured as a enterprise case examine at Harvard, MIT and Stanford.
• We’re lively members of the Inexperienced Software program Basis (GSF) and the Cybersecurity Tech Accord.

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