Seasonal Youngsters Advertising Effort Brings Collectively Report 17 Produce Suppliers for Nutritious Impression
Reidsville, GA – Wholesome Household Undertaking's annual Fall Produce for Youngsters advertising marketing campaign with Publix ran from September 26 to November four within the produce departments of all Publix shops. Seventeen produce firms supplied 825,000 meals* to the 37 Feeding America® accomplice meals banks within the Publix market space. That is the marketing campaign's 22nd yr and has raised greater than $four.1 million for causes that help households and youngsters within the communities the place Publix operates. The marketing campaign has additionally helped present greater than 15 million meals to Feeding America's accomplice meals banks.
Throughout the six-week marketing campaign, greater than 1,300 Publix shops displayed indicators close to taking part produce distributors, inviting consumers to discover a free bilingual digital cookbook. Every signal featured a QR code that linked to the cookbook crammed with seasonal recipe inspiration, a piece that includes Publix's crew of dietitians, and vitamin ideas.
“Publix is devoted to creating constructive change within the communities we serve,” stated Dwaine Stevens, Publix Director of Group Relations. “Our 22-year collaboration with the Wholesome Household Undertaking's Produce for Youngsters marketing campaign displays this dedication.”
Marketing campaign backers have been featured in a Halloween-themed Instagram Stay cooking class hosted by Wholesome Household Undertaking and have been additionally featured on Wholesome Household Undertaking's social media and e-newsletter content material.
“Our continued partnership with Publix and our valued agricultural companions has allowed us to make a major distinction in Publix communities through the years,” stated John Shuman, founding father of Wholesome Household Undertaking and president of Shuman Farms.
Companions supporting Publix Produce for Youngsters' fall trigger advertising marketing campaign included: Ayco Farms, Bay Meals Brokerage, Chiquita, Coast Tropical, Crunch Pak®, Hero®, Del Monte Recent, Recent Specific®, GT's Residing Meals, Mariani Nut Firm, Marzetti. ®, Mission Produce, nasoya®, SUNSET®, Rainer Fruit, Village Farms Greenhouse Grown® and Great® Halos Mandarins.
In 2023, an estimated 47 million folks in the USA, together with almost 14 million kids, have been residing in food-insecure households, in line with the USDA.
The marketing campaign will elevate funds for Feeding America's native meals financial institution companions together with: Feeding Northeast Florida, Meals Financial institution of North Alabama, Montgomery Space Meals Financial institution, Inc., All Faiths Meals Financial institution, America's Second Harvest of the Massive Bend, Feeding America Tampa Bay, Feeding South Florida, Harry Chapin Meals Financial institution of Southwest Florida, Second Harvest Meals Financial institution of Central Florida, America's Second Harvest of Coastal Georgia, Atlanta Group Meals Financial institution, Feeding the Valley Meals Financial institution, Northeast Meals Financial institution of Georgia, Meals Financial institution of Southeastern Virginia and the Jap Shore, Dare to Care Meals Financial institution, Golden Harvest Meals Financial institution, Center Georgia Group Meals Financial institution, Second Harvest of South Georgia, Second Harvest Meals Financial institution of Metrolina, Harvest Hope Meals Financial institution, Lowcountry Meals Financial institution, Chattanooga Space Meals Financial institution, Second Harvest Meals Financial institution of Center Tennessee, Group Meals Financial institution of Central Alabama, Feed Extra, Feeding the Gulf Coast, Meals Financial institution of Central and Jap North Carolina, Abermarle Meals Financial institution , Space Meals Financial institution Fredricksburg, Inter-Religion Meals Shuttle, MANNA Meals Financial institution, Second Harvest Meals Financial institution of Northwest North Carolina, Second Harvest Meals Financial institution of East Tennessee, Second Harvest Meals Financial institution of Northeast Tennessee, Meals Financial institution Second Harvest Meals Financial institution of Southeastern North Carolina, Treasure Coast Meals Financial institution, and Virginia Peninsula Meals Financial institution.
For extra details about the Publix Produce for Youngsters marketing campaign, go to healthyfamilyproject.com
*Each greenback donated to Feeding America helps safe no less than 10 meals on behalf of member meals banks.
Concerning the Wholesome Household Undertaking | Youngsters's merchandise
Wholesome Household Undertaking believes in making a more healthy technology. As a trigger advertising group, Wholesome Household Undertaking creates applications, like Produce for Youngsters, that present straightforward, enjoyable and galvanizing wholesome recipes and concepts. Since its creation in 2002 by Shuman Farms, Wholesome Household Undertaking has raised greater than $eight million to profit kids and households and supplied greater than 22 million meals by Feeding America. To be taught extra about Wholesome Household Undertaking and wholesome consuming, go to healthyfamilyproject.com.
About Publix
Publix, the most important employee-owned firm within the U.S. with greater than 255,000 associates, at the moment operates 1,386 shops in Florida, Georgia, Alabama, Tennessee, South Carolina, North Carolina, Virginia and Kentucky. For 27 consecutive years, the corporate has been acknowledged for Fortune as an important place to work. Moreover, Publix's dedication to superior high quality and customer support is acknowledged among the many greatest within the grocery enterprise. For extra info, go to the corporate's newsroom at company.publix.com/newsroom.
About Feeding America®
Feeding America is dedicated to an America the place nobody goes hungry. We help tens of hundreds of thousands of individuals experiencing meals insecurity to get the meals and assets they are saying they should thrive as a part of a nationwide community of meals banks, state-level meals financial institution associations, meals pantries and applications. of meals. We additionally spend money on progressive options to extend equitable entry to nutritious meals, advocate for laws that improves meals safety, and work to handle components that have an effect on meals safety, similar to well being, price of residing, and employment. We accomplice with meals insecure folks, policymakers, organizations and supporters, becoming a member of them in a motion to finish starvation. Go to FeedingAmerica.org for extra info.