Italian trend model Diesel used 14.eight kilograms of denim scraps to cowl the spring summer season 2025 runway at Milan Vogue Week.
Diesel's present, which happened on September 21 in Milan, Italy, noticed piles of blue denim and matching rectangular columns on its runway to spotlight the aesthetic of waste.
Produced by designer Sayan Benbady, the set was constructed to function an immersive atmosphere for the style present, with its columns first created within the studio, then assembled by hand on location.
The 2 columns had been constructed with out glue, standing parallel among the many scraps of denim scattered on the runway floor.
After the present, the set is meant to be reused in its entirety – its denim components to be repurposed for merchandise equivalent to denim roll, which is used within the automotive and insulation sectors.
The design of the set relies on the model's use of denim, highlighted within the present with greater than 70 appears to be like, lots of which function the experimental fashion of the fabric.
The fashions additionally wore pale blue contact lenses, accentuating the colours of the encircling denim.
Spring Summer time 2025 marks artistic director Glenn Martens' fifth assortment for Diesel since becoming a member of in 2020 as he goals to redefine the model's denim heritage.
Martens additionally confirmed a fluency with denim in his work at Y/Undertaking, which he left in September 2024.
Earlier Diesel reveals which have featured experimental units embrace the Spring Summer time 2023 present, which noticed the creation of the world's largest inflatable sculpture so far, and a pile of 200,000 condoms on the middle of its Autumn Winter 2023 catwalk.
Photograph courtesy of Diesel.