SINGAPORE–(BUSINESS WIRE)–January 29, 2023–
In December 2022, FION launched the preferred “Avatar” sequence of IP merchandise of the yr. In line with James Cameron, director of Avatar: An Activist Survival Information, the animals and vegetation on Pandora are monumental and glow in the dead of night as a result of they’ve developed gigantism and luminescence resulting from air air pollution. A fantastic world of Avatar is woven with threads of eight totally different colours. The 3D aquatic vegetation on the entrance are created with time-honored ponytail embroidery expertise. Ponytail embroidery, a particular craft that has been handed down for hundreds of years by generations of Shui girls in China. The method of creating a ponytail embroidery could be very advanced. It takes a talented embroiderer with 20 years of expertise for 10 hours to complete a chunk as small as a toddler’s palm. FION Avatar sequence are all from FION Artwork Studio, and every FION Avatar bag is created by expert craftsmen with nice persistence and talent utilizing no less than 24 hours. Established by the primary technology of shoemakers in Hong Kong 40 years in the past, FION Artwork Studio brings collectively excellent craftsmen who love leather-based artwork and have 20 years of professional expertise. FION has been adhering to beautiful craftsmanship since its basis. The creative designers at FION Artwork Studio, an impartial FION-owned leather-based manufacturing unit, ship shock after shock to prospects.
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FION Avatar bag: giant tote bag, medium tote bag, crossbody bag and crossbody bag. (Picture: Enterprise Wire)
Whether or not it is the inexperienced message despatched by ‘Avatar’ or director James Cameron’s private efforts on inexperienced sustainability, they’re consistent with our model’s ethos of “Conservation, Nature, Style and Sustainable Growth”. As a widely known bag model in Asia, FION has been exploring sustainable vogue and collaborating with suppliers to make use of environmentally pleasant uncooked supplies. After three years of discussions and repeated assessments on which supplies and colours to use and how you can weave yarns, we current FION Eco-Pleasant Jacquard Denim in 2020. The jacquard denim is made with blue, white, grey and light-weight blue yarns, not washed with water and environmentally pleasant. In December of the identical yr, FION launched the Oil Portray Collection primarily based on this cloth, which is effectively cherished by shoppers. In 2021, FION launched its flagship sequence “Sustainable Undertaking -JIN”, which not solely demonstrates the model’s wonderful craftsmanship, but additionally presents extra prospects for sustainable vogue. In 2022, the FION Avatar sequence makes use of eco-friendly leathers and yarns, in addition to non-water washed denim and eco-friendly jacquard denim. The FION Avatar sequence as a part of the JIN sequence combines nature, vogue and sustainable growth.
FION was based in 1979 as a vogue and premium model of girls’s purses within the Asia-Pacific area. Their product designs are impressed by vogue and artwork, including variety and creativity to shoppers’ lives. Sooner or later, FION will proceed to craft each element with ingenuity and inject artwork into product design. Efforts might be made to introduce aesthetic types to the world with beautiful craftsmanship to extend the allure of the model. FION, a vogue model devoted to bringing happiness to girls and a high-quality way of life, will launch extra baggage price trying ahead to. Please keep tuned.
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CONTACT: FION
lengthy fiona
fiona.l@fion.com.cn
KEYWORD: ASIA PACIFIC SINGAPORE
INDUSTRY KEYWORD: FASHION ENTERTAINMENT FILM & MOVEMENT RETAILING TEXTILE MANUFACTURING
SOURCE: WINE
Copyright Enterprise Wire 2023.
RELEASE: 01/29/2023 03:58 AM/DISC: 01/29/2023 03:58 AM
http://www.businesswire.com/information/residence/20230117005536/en
Copyright Enterprise Wire 2023.