TORONTO, March 12, 2024 /PRNewswire/ – American Specific Journey® as we speak launched its 2024 World Journey Tendencies Report, highlighting the inspiration and tendencies driving world journey bookings this 12 months. The report reveals that Canadians rank second within the world market by way of common anticipated journey spending and are prioritizing spontaneous, bucket-list and once-in-a-lifetime holidays.
“The World Journey Tendencies Report highlights Canadians' continued want to prioritize unforgettable journeys, from spontaneous journeys to once-in-a-lifetime experiences,” he stated vanessa crooker, vice chairman of name, way of life partnerships and advantages at American Specific Canada. “We all know that 82% of Canadians plan to spend extra or the identical on journey this 12 months and we're excited to fulfill that demand with our premium journey advantages.”
A abstract of the Canadian findings from the American Specific Journey® 2024 World Journey Tendencies Report is as follows:
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Lengthy-term and bucket-list journeys are on the rise: Canadians need to take longer journeys in comparison with the worldwide common, visiting a number of international locations in a area or taking expedition or distant journeys.
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Canadians are prepared to spend, except a journey hack may also help them save: Vacationers are prepared to pay the invoice to get probably the most out of their journey, however they resort to journey tips to save lots of prices and enhance their providers.
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Spontaneity, solo journey and self-love drive the need to journey: Canadians are making room for spontaneous exploration, exploration for private achievement, and looking for to flee the chaos of every day life with solo journey.
Lengthy-term and bucket-list journeys are on the rise.
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1 in three (33%) Canadians planning to make a journey in 2024 plan to take a significant journey (e.g., bucket checklist journey, dream trip) this 12 months.
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The commonest varieties of journeys that Canadians contemplate “dream holidays” or main journeys embody excursions of a number of international locations inside a area (66%), expedition cruises (32%), journey journeys (29%), retreats well-being (23%). ).
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Amongst Canadians planning to make a journey to go to a number of international locations in a area, 70% plan to go to Europe.
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Canadians planning a visit in 2024 are taking advantage of their trip time, with 1- to 2-week journeys (45%) and one-week journeys (44%) being the most typical in comparison with one-week journeys. (47%) and people of 1 week (47%). Weekend journeys (41%) are the most well-liked amongst total responses.
Canadians prepared to spend, except a journey hack may also help them save.
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Greater than a 3rd (36%) of Canadians plan to spend extra on journey in comparison with final 12 months.
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Worldwide, Canada ranks second by way of the very best common anticipated spending for leisure journey with a median of $eight,824 per journey.
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The elevated spending is balanced by quite a lot of “journey hacks” to save cash on journey:
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44% will journey in off-season.
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41% will use bank card factors to pay for flights/resorts.
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20% will e book by means of firms that provide complimentary resort advantages (e.g. room upgrades, resort credit)
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85% of Canadian adults agree that they’re keen on discovering flight offers to allow them to spend extra on lodging or upgrades.
Spontaneity, solo journey and self-love drive the need to journey
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Some Canadians e book journeys spontaneously, whereas others discover spontaneity of their vacation spot:
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Greater than a 3rd (37%) of Canadians took a last-minute journey in 2023, and much more (43%) are keen on taking one in 2024.
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Planning occasions are brief: virtually half (47%) e book 2 weeks upfront or extra.
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Whereas at their vacation spot, Canadians choose to let meal plans (61%), excursions/actions (39%) and procuring (35%) be spontaneous.
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Greater than half (54%) of Canadians plan to journey alone extra usually or about the identical in 2024. Of these Canadians, 53% are Millennials and Gen-Z (in comparison with 59% of all world adults) .
The total American Specific Journey 2024 World Journey Tendencies Report will be downloaded right here.
SURVEY METHODOLOGY
This survey was performed amongst January 31 – February eight, 2024 amongst a pattern of two,005 American adults, 1,007 Australian adults, 1,002 Canada and adults from the UK, 1,002 adults from Japan, 1,006 adults from Mexico, and 1,005 adults from India who’ve no less than an equal revenue of greater than $50,000 and sometimes journey no less than every year. The interviews have been performed on-line. The total survey outcomes have a margin of error of plus or minus 2 to four share factors. Some geographies could also be weighted with fewer variables relying on the provision of native census information.
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SOURCE American Specific Canada
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