080 Barcelona Vogue units new attendance report with a give attention to new generations

The Barcelona catwalk present has established itself as a necessary occasion on the style calendar. Held from April 9 to 12 at its standard venue, the Sant Pau Modernist Advanced, the 33rd version of 080 Barcelona Vogue led to model with a report attendance of 16,000 individuals from all around the world, together with press, influencers and specials. friends. With a funds of two.15 million euros, the efforts of this session had been particularly targeted on attracting new generations and serving as a catalyst for social change.

This version of the occasion targeted primarily on creating “new codecs of relationship and expression in vogue” to contain new communities and youthful generations by numerous presents past the catwalk, defined Marta Coca, director of 080 Barcelona Vogue, in an interview with FashionNetwork.com. Probably the most notable initiatives of this season was “Aesthetics 080”, a multidisciplinary middle for artists and creators from completely different domains devoted to digital artwork, music and expertise.

A rising “phygital” occasion

Persevering with with its digitalization technique initiated in the course of the Covid-19 pandemic, the runway occasion has efficiently transitioned to a completely hybrid occasion. This method has been nicely obtained by manufacturers, who, in keeping with the director, “need all of it: they wish to expertise the second of the dwell present, but in addition the digital half, because it has a extra lasting impression.”

Though 080 Barcelona Vogue had already undertaken an internationalization technique by together with overseas manufacturers in its programming, now the occasion is looking for higher native participation, at a time when the catwalk is extra consolidated and these synergies “happen extra naturally.” .

Nonetheless, the supervisor emphasised that “the platform is open to any attention-grabbing proposal that may contribute positively, so worldwide manufacturers might nonetheless be part of.” This was evidenced by the participation of the Colombian manufacturers Jnorig, by Javier Girón, and Velásquez, by Mateo Velásquez, which, regardless of being based mostly in Catalonia, are deeply related to their native nation.

Balancing established and rising manufacturers

All through the 4 days of vogue week, the Barcelona catwalk hosted the exhibits of a number of veteran native manufacturers comparable to Escorpion, which kicked off the primary day with a vibrant parade of knitwear that mixes current and future to redefine vogue. vogue; Lola Casademunt de Maite, who introduced a catwalk lively, brilliant colours and animal prints; and Custo Barcelona, ​​​​with the purpose of redefining modern vogue with progressive technological fibers, leading to a futuristic and female avant-garde present.

Among the many established manufacturers, Dominnico additionally stood out, a younger model that has already made a reputation for itself on the worldwide scene by dressing celebrities comparable to Beyoncé and Rosalía. This season, the Alicante designer Domingo Rodríguez Lázaro has revealed his designs for subsequent winter, with an eclectic and vibrant assortment impressed by the marine world and wealthy in particulars comparable to rivets and steel items.

The occasion additionally marked the Barcelona catwalk debut of girls's vogue model Hoss Intropia, a part of the Tendam Group, following its preliminary look on the 2022 catwalk in the course of the 75th Mercedes-Benz Vogue Week Madrid. Underneath the artistic route of designer Alejandra Valero, the model introduced its “Holi” assortment, a tribute to the Hindu nationwide vacation.

080 Barcelona Vogue additionally had the participation of some rising manufacturers desperate to repeat their expertise on the catwalks within the Catalan metropolis, such because the Valencian Compte Spain, which in its second participation unveiled a group dominated by quilted materials and crochet, made in collaboration with the designer and the mom of the founder Santi Mozas, impressed by “the completely happy endings of fairy tales, or not all the time so completely happy, enjoying with the duality between dying and intercourse.”

404 Studio, based mostly in Valencia, additionally introduced its new line impressed by the 1995 Japanese animated movie “Ghost within the Shell.” Made with supplies comparable to wooden, steel and alpaca wool, the gathering ventures to discover what’s going to occur in 100 years once we are not absolutely human. In keeping with its artistic director Anaïs Vauxcelles, “at that second, what’s going to join us with humanity will likely be craftsmanship and artwork.”

As well as, the occasion marked the return to the catwalks of the Catalan model Sita Murt, which celebrated its centenary with a commemorative assortment that displays the essence and heritage of the model, marked by the combination of cutting-edge expertise.