Big Meals is slicing the price of merchandise in its line of personal manufacturers, together with Big model, Nature's Promise, Style of Inspirations, Good Residing, All the time My Child, Companion and CareOne.
The Landover, Maryland-based grocer can be increasing its Versatile Rewards loyalty program to permit buyers to earn double factors for each greenback spent on greater than 12,000 non-public label objects.
Factors might be redeemed for financial savings on groceries and fuel, in addition to product offers throughout future journeys to the shop.
Consumers want solely search for “Examine and Save” labels on objects within the aisles to obtain the financial savings.
“With our new program, our purpose is to introduce extra buyers to our lower-cost retailer model objects,” stated Ira Kress, president of Big Meals.