PARIS – Glenn Martens, not too long ago appointed Artistic Director of Diesel, has determined to lighten the present schedule for his model Y / Venture by merging males’s and ladies’s clothes right into a single unified assortment.
The Paris-based designer will current the blended line throughout Paris Males’s Trend Week in January and June, he stated Thursday. The primary assortment might be launched on January 24 at four pm CET.
Having produced collections largely remotely whereas on lockdown final yr, Martens targeted on giving current designs a second life, specializing in the home’s signature twisted constructions. In June 2020, it launched an eco-friendly line referred to as Evergreen, a remnant assortment of unique designs that by no means go on sale.
“To additional defend our enterprise, the style we love, now we have determined to not comply with the intense tempo of 4 vogue weeks per yr. Y / Venture will discontinue exhibiting 4 collections and merge males’s and ladies’s collections into a bigger, extra sustainable and much more pushed assortment, ”Martens stated in a press release.
“By liberating up time, this six-month span will give my workforce extra freedom to discover, extra time to ship the intriguing designs you have been ready for from us,” added the designer, who received the help of ANDAM’s household fund this summer time. spent with a money. Endowment of 150,000 euros.
Y / Venture joins manufacturers like Givenchy, Jacquemus and Balmain to be co-ed, though the others might be proven as a part of the February / March ladies’s calendar.
In his new function at Diesel, Martens oversees model, communications and inside design. It’s positive to deliver an explosion of inventive power and renewed consideration to the denim model, which hasn’t had a lot of a expertise on the helm since Nicola Formichetti retired in December 2017 after a four-year tenure as creative director.
Martens will present its first Diesel assortment in spring 2022, though the model has but to determine when and the way will probably be offered to the press, given the persevering with uncertainties associated to the coronavirus pandemic.
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