BEIJING, June 10, 2022 /PRNewswire/ — Secoo Group (NASDAQ:SECO) lately made an official announcement that it’s going to develop an beautiful lifestyle-related Black Card service system to make its high-end customers its mouthpiece.
In response to the annual report of Bain & Firm China Luxurious Report 2021Regardless of rising international social and financial challenges, from China Mainland luxurious items market (not together with Hong Kong and Macau ) ended 2021 with sturdy double-digit development general, with some manufacturers exceeding 70% development. Though Porcelain has reached a excessive stage of digitization and continues to develop, the report forecasts that on-line gross sales of Porcelain particular person luxurious items market will improve by roughly 56%.
It exhibits that essentially the most involved from China Excessive-end customers of luxurious items have switched from offline consumption to on-line consumption as a result of epidemic outbreak. On high of that, customers was influenced by others when making luxurious buy choices and now are typically extra rational. A newly launched report by Bain&Firm Unpacking Asia-Pacific customers’ new love affair with sustainability means that 90% of respondents to a survey of 16,000 customers in Pacific Asia nations are keen to pay for product sustainability and 40% of respondents are keen to extend their budgets for sustainable merchandise within the subsequent three years.
As a world well-known beautiful way of life platform, Secoo primarily focuses on the high-end shopper market and believes that high-end customers would be the development of family private luxurious items. Since its basis in 2008, Secoo has been devoted to offering the most recent and smartest style gadgets for high-end customers. As of now, Secoo has greater than 50 million registered high-end customers, protecting greater than 4000 high-end manufacturers of clothes, footwear & boots, baggage, watches, jewellery and equipment. As the worldwide epidemic continues, the calls for of high-end customers for beautiful life have modified considerably.
Contemplating the wants of high-end customers, Secoo has launched its Black Card service system associated to beautiful way of life. Nonetheless, the companies offered aren’t standardized, relatively it’s a personalised and personalised luxurious service. Based mostly on personalised calls for, Secoo will tailor high-level personalised service for customers by offering each on-line and offline companies. Excessive-level consultants, consumers and consultants from varied areas of life will present essentially the most detailed companies and experiences for its customers protecting life modes and scenes.
As Li Rixue, the founding father of Secoo, says, Secoo, though it really works within the luxurious items trade, pretends to be firms like American Categorical and Michelin, and a world-famous firm must standardize its service right down to the smallest element. Subsequently, Secoo now must continually optimize current service requirements, in addition to refine and categorize person calls for to supply personalised companies for every person. That is the one method Secoo can convert its customers into potential spokespersons.
SOURCE Secoo Group
