Two-thirds of UK firms plan to extend enterprise journey spending by a minimum of 50 p.c over the subsequent yr, in accordance with analysis from company card firm American Categorical.
A survey of enterprise leaders and vacationers additionally discovered that 42 p.c of small and medium-sized companies have been seeking to take extra enterprise journey within the subsequent 12 months. Opinium, on behalf of American Categorical, surveyed 500 enterprise vacationers and 500 senior enterprise journey managers from SMEs and huge companies from July 25-29 within the UK.
Over 80 per cent of firms believed that journey performed a key function in growing income, with 60 per cent planning to develop throughout the UK and 35 per cent eager to enter new worldwide markets.
A part of the rise in journey stems from the necessity to join distant groups post-pandemic, with 73 p.c indicating it was now a serious motive for enterprise journey and a fifth already doing extra to convey their groups collectively.
Different traits included the rise of post-Covid bleisure journey, with 31 p.c of workers bringing a companion or member of the family on a enterprise journey.
Most firms (79 p.c) have additionally elevated their give attention to the well-being of vacationers once they’re on the street, which is sweet as a result of that is turning into extra necessary to workers: 71 p.c mentioned they would go away their jobs in case your employer doesn’t prioritize your well-being whereas touring.
Sustainability is turning into a much bigger situation for vacationers with 71% worrying concerning the environmental affect of their journey and 78% turning into extra conscious of their carbon footprint when travelling. Round a 3rd of firms want to make their enterprise journeys “greener”, however usually are not positive obtain this.
American Categorical, UK company card providers vp Hana Lear, mentioned in a press release: “Firms had no alternative however to pause many journeys within the final two years and lean on digital options to construct buyer relationships. and colleagues.
“Our analysis exhibits that enterprise journey and the worth of in-person connections to drive progress go hand in hand.
“Nevertheless, there may be clearly a renewed focus all through the enterprise journey expertise to make sure that each firms and workers maximize the worth of journey.”
Initially printed by BTN Europe.