Dora Maar, a luxurious style market, companions with Revo Video to offer a digital buying expertise for these perusing the most recent Kate McGuire couture assortment. McGuire is a British designed and sustainable style enterprise.
Market guests can store the consumer-facing assortment in actual time, based on a press launch.
The video know-how platform is hosted on the Dora Maar web site. Within the video expertise, buyers can click on on the merchandise inside the video and buy.
“We’re thrilled to associate with the innovator Kate McGuire to carry her recycled clothes items collectively to the general public, as by no means earlier than has a set been bought like this. Every bit is handmade and honors true craftsmanship,” Lauren Wilson, Founder and CEO of Dora Maar, mentioned within the assertion. “Video buying is an rising medium the place manufacturers can join and promote their merchandise. This debut will enable shoppers to see and listen to the tales behind their fantastically transformed assortment, taking the buying expertise to an entire new degree.” .