Bubblegum partitions, flooring and furnishings create unconventional areas for artwork show at this Paris gallery designed by native studio Golem.
Led by architect and artist Ariel Claudet, the agency was invited to design the inside of the Superzoom artwork gallery, which is situated within the historic Le Marais district.
![Superzoom gallery in Paris with all-pink interiors](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_15-852x568.jpg)
The gallery includes three areas organized in an uncommon order, with the gallery director’s workplace on the entrance, a white dice gallery house within the middle and an accessible space for storing on the again.
“We turned the classical and elitist sequence of an artwork gallery the other way up, giving guests a brand new pleasure-driven expertise and gallery managers three spatial instruments for a variety of curatorial approaches,” defined Claudet.
![Pink walls and floors in the Superzoom gallery in Paris](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_10-852x1065.jpg)
Superzoom’s signature pink shade was used as the premise for the design, reflecting the vibe of the native nightlife and techno scene, the place the gallery mixes with artists and collectors, in accordance with Claudet.
An built-in sound system related to a vinyl file participant gives a soundtrack of digital music to reinforce this connection.
![](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_1-852x568.jpg)
By inserting the new pink director’s workplace on the entrance, Golem aimed to create a hotter and extra welcoming entrance than a typical white gallery house.
The “Pink Den” contains a built-in bench for guests and a fake grass rug that contributes to the nice and cozy, tonal aesthetic.
![Record player in the Golem art gallery](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_5-852x1278.jpg)
Guests can proceed by means of a big and versatile gallery with white partitions. This show space stays related to the primary spatial idea due to the pink openings on either side.
The ultimate house inside the gallery is a storage space with partitions painted in the identical shade of scorching pink. In a standard gallery setting, this house could be hidden. However right here, it’s open and accessible to guests.
Every of the areas within the Superzoom gallery can be utilized to exhibit works, both independently or collectively.
For instance, Golem urged that the white dice might be used for a private exhibition, whereas the works of different artists are introduced within the director’s workplace and space for storing.
![White walled gallery with overhead lighting by Golem](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_12-852x568.jpg)
All of the furnishings and the pink wall that separates the white dice from the director’s workplace are cellular and may be eliminated to create a bigger house for exhibitions or events.
Golem designed the child pink desk featured within the director’s workplace as a gallery emblem that may be taken to artwork festivals or used for consumer dinners.
![Pink interiors at the Superzoom gallery](https://static.dezeen.com/uploads/2023/02/superzoom-gallery-golem-paris-interiors-pink_dezeen_2364_col_14-852x1274.jpg)
Claudet based Golem in 2021 after working as an architect for practices together with Rem Koolhaas’ Rotterdam agency OMA.
Different pink interiors printed on Dezeen embrace a fur-covered Balenciaga retailer in London and the Minimal Fantasy vacation house in Madrid.
Pictures is by Cyrille Lallement.