Samsung Dominates Southeast Asia Smartphone Market Amid Decline
By Editor • August 25, 2026 • 1 min read
In a challenging Q2 for the Southeast Asia smartphone market, Samsung emerged as the standout performer, capturing a 24% market share and increasing its shipments by 6% year-on-year.
The market overall shrank by 15%, with competitors like Xiaomi, Oppo, and Apple trailing behind.
Source: www.gsmarena.com
#Counterpoint Research #Q2 2023 #Samsung #smartphone market #Southeast Asia