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Exploring the Hidden Charms of Japan’s Setouchi Region

By Editor • September 11, 2026 • 2 min read

On my sixth visit to Japan, I traded the bustling cities for the serene landscapes of Setouchi, discovering a world beyond the well-trodden Golden Route. My journey began with a tranquil stay in Iya Valley, where a 300-year-old thatched farmhouse set the stage for unforgettable experiences amidst ancient traditions and stunning natural beauty.

Kicking Off in Kurashiki

After a quick flight to Okayama, I drove 45 minutes to Kurashiki, a picturesque canal district renowned for its historical charm. The Bikan Historical Quarter amazed me with its white-walled warehouses and willow-lined waterways, reminiscent of an Edo-period painting. A leisurely 20-minute riverboat ride offered a unique perspective of the district's stunning architecture.

Not far from Kurashiki lies Kojima, the birthplace of Japanese denim. At the Betty Smith Jeans Museum & Village, I got hands-on experience creating my own jeans, a labor-intensive yet rewarding endeavor. Following this, Takuzen introduced me to the local cuisine, featuring a delightful sawara meal showcasing the region’s fresh seafood.

Art and Nature in Naoshima and Takamatsu

The journey continued with a 45-minute drive to Uno Port, where a vibrant ferry ride transported me to Naoshima, an island celebrated for contemporary art. Electric bikes helped me traverse the island’s stunning installations, including the famed works of Yayoi Kusama and architect Tadao Ando. The Naoshima New Museum of Art and the Chichu Art Museum, housing masterpieces by Claude Monet, were highlights of my visit.

My next stop was Takamatsu, where Ritsurin Garden's 400-year-old landscape captivated me with its picturesque scenery. I also explored the Isamu Noguchi Garden Museum, gaining insight into the artist's creative process. A visit to the Nakano Udon School offered a hands-on lesson in crafting Sanuki udon, culminating in a delicious feast after a fun dough-stomping session.

Into the Heart of Iya Valley

The drive to Iya Valley revealed a dramatic shift in scenery, as the lush greenery and mountainous terrain enveloped me in a different, almost cinematic Japan. I settled into Tougenkyo-Iya, where I experienced the rustic charm of traditional thatched farmhouses. A meal of locally made soba noodles by the irori hearth was a perfect end to the day.

The next morning, I crossed the historic Iya Kazurabashi vine bridge, suspended high above the rushing river, a thrilling experience that perfectly encapsulated the essence of adventure found in this remote corner of Japan.

Source: matadornetwork.com

#Iya Valley #Japan #Kurashiki #Naoshima #Setouchi #Takamatsu

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