Bella Hadid Dives into Fall Fashion and Reflects on Her Chopard Journey

As New York Fashion Week unfolds, Bella Hadid is making waves with the launch of Chopard’s new Happy Diamonds campaign, which celebrates the brand's 50th anniversary. The luxury jeweler has enlisted Hadid alongside fellow supermodel Liu Wen for a stunning visual campaign that showcases iconic pieces featuring the signature 'dancing diamonds.'

Photographed by Greg Williams and directed by Manu Cossu, the campaign highlights Chopard's heritage, including classic items like the 'Happy Sport The First' watch and elegant pendant necklaces crafted in 18-karat gold. The excitement doesn't end there; Chopard is hosting a celebratory party for Hadid and Wen later this evening to mark the occasion.

Hadid’s Bond with Chopard

In a recent interview, Hadid expressed her deep-rooted connection with Chopard, citing her long-term collaboration with the brand as a significant part of her journey in the fashion industry. "It feels like home for me," she said, praising the brand's creative director Caroline Scheufele for her unwavering support during challenging times. "She has always stood by me and given me a seat at every table, both physically and metaphorically," Hadid remarked, emphasizing the personal bond they share.

The Creative Process Behind the Campaign

While discussing the atmosphere on set during the campaign shoot, Hadid highlighted the importance of teamwork and energy. She described working with renowned photographer Greg Williams and movement coach Steven Galloway, noting that Galloway's positive energy and choreography made her feel invigorated and inspired. “He makes you feel like you can do anything,” Hadid exclaimed, reflecting on the collaborative spirit that defined the shoot.

Jewelry Collections and Fall Fashion Favorites

When it comes to her personal style, Hadid is an avid collector of unique jewelry pieces. From raw gold and Egyptian coin bags to ruby earrings, her collection reflects her eclectic taste. As the fall season approaches, she is looking forward to revisiting her cozy sweaters, layering styles, and possibly reviving her beloved Doc Martens, blending soft grunge with elegant lace. “I might bring back my Doc Martens,” she hinted, sharing her excitement for the season's fashion.

Source: www.vogue.com