Italy would be the protagonist of the 2025 version of the ‘Mercedes-Benz Trend Week in Bucharest due to the robust artistic printing press of the Italian style trade current within the occasion. The help of Italian establishments goals to boost the profile of the exhibition, additionally with a view to the potential curiosity of Italian operators within the sector, which might discover there an entry level to the markets of southeast Europe and Balkans.
The Romania Ministry of Tradition is for the primary time a proper accomplice of the exhibition. This can facilitate fruitful collaboration between Italy and Romania to advertise intercultural dialogue and help the coaching of latest generations in artistic sectors, additionally due to the alternate of expertise with Italian professionals.
Because the first version of the exhibition, Italian establishments (the Italian embassy, the ICE company for promotion overseas and the internationalization of Italian firms, the Italian Institute of Tradition) along with Confindustria Romania have labored and supported the Italian topics.
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