Meals Lion Feeds’ Orange Bag Marketing campaign strengthens communities to finish starvation

The seventh annual marketing campaign of the Meals Lion Feeds orange bag, in collaboration with Meals Lion purchasers, supplied the equal of greater than 14.eight million meals* to deal with the meals insecurity and the nourished neighbors who expertise starvation. The marketing campaign advantages Feeding America®, the biggest nationwide starvation rental group and native companion meals banks all through the operational space of ​​10 Meals Lion states.

By way of this shopper -directed initiative, neighbors assist deal with meals insecurity and nourished individuals who expertise starvation when supporting entry to nutritious meals.

Since 2019, this annual marketing campaign has collectively supported 33 meals banks areas on the footprint of 10 Meals Lion states. A complete of 25 million meals have been supplied* via the sale of specifically marked orange luggage and money donations. Meals Lion Feeds was based in 2014 by Meals Lion to deal with meals insecurity within the cities and cities that it serves.

“Ending starvation is a mission that requires robust collaboration, so we’re grateful for members akin to Meals Lion which are serving to us to ensure that everybody has entry to meals and sources they should prosper,” he stated Marism of CaseyGrowth Director, Feeding America.

In keeping with the USA Division of Agriculture, a couple of in 4 individuals in the USA take part in at the very least one meals and dietary help program yearly. Participation in these applications has elevated over the earlier 12 months, indicating that extra people and households could also be experiencing monetary difficulties or dealing with starvation. Regardless of the finances and financial savings to place meals on the desk, many neighbors want extra assist to entry important meals and sources. The charitable meals sector stays a important assist for households that work to beat challenges with entry to meals. Greater than 47 million individuals (1 in 7), together with greater than 13 million kids (1 in 5), in the USA lived in insecure meals in 2023. The Meals Feeds Meals Affiliation with Feeding America ensures that the residents of their operational space of ​​10 states have entry to nutritious meals.

“Because of the assist of our purchasers, as soon as once more we’re proud to share the influence that the orange inventory change marketing campaign is doing to nurture our communities,” he stated Kevin DurkeeSupervisor, Meals Lion Feeds, Meals Lion. “We’re dedicated to doing our half as a result of everybody deserves entry to nutritious meals. This annual marketing campaign facilitates prospects to assist present dietary meals to their needy neighbors via our meals banks of collaborating companions.”
Meals Lion purchasers had the chance to assist this marketing campaign by shopping for particularly marked lion meals feed orange luggage and money donations within the registry from February 26 to March 18. Clients additionally had the choice of utilizing digital keyboards in fee to donate a certain amount of greenback or spherical their purchases to assist the trigger.

By way of the meals of Lion Meals, Meals Lion has helped present a couple of billion meals* to people and households since 2014 and has dedicated to donate 1.5 billion meals ** by 2025. For extra info on the dedication of Meals Lion Feeds with the ultimate starvation, go to, go to, go to Foodlion.com/feeds.

*$ 1 helps present at the very least 10 meals insured by Feeding America® on behalf of native companion meals banks.

** Meals Lion Feeds helps deal with meals insecurity by offering donations of merchandise, monetary and tools; Assist and catastrophe restoration efforts; spend money on the assist of the capital marketing campaign for meals companies; and volunteers for associates. These investments develop into an equal of meals based mostly on a number of equal meals formulation.