Coterie Trade Show Highlights Comfort-Driven Footwear Trends
By Editor • September 11, 2026 • 1 min read
The recent Coterie trade show, hosted at New York City's Jacob K. Javits Convention Center, showcased a diverse range of footwear brands focusing on comfort, catering to the evolving preferences of buyers. The three-day event, which concluded on Friday, featured over 70 brands presenting innovative designs aimed at enhancing wearability without sacrificing style.
New Brands and Timeless Comfort
Milan-based Moon D’Elle made its debut at Coterie, co-founded by sisters Chandra and Tabitha Perkins. Chandra emphasized the brand's commitment to comfort, stating, "We think a woman can look elegant without suffering." Their bridal collection includes the popular Parelio pump, designed with gel cushioning for a comfortable fit despite the heel height. Retail prices for Moon D’Elle shoes range from $400 to $800, with wholesale prices set at 40% below retail.
Popular Styles and Innovations
Brands like Aquatalia and Andre Assous are also emphasizing comfort in their collections. Aquatalia's account executive, Lauren Nelms, noted the success of their footbed sandals and loafers, which are becoming essential for everyday work attire. Retail prices for Aquatalia start at $350. Meanwhile, Andre Assous has seen a demand for its Featherweight Collection, which features stylish yet comfortable sandals and wedges. The retail prices in this collection start at $110.
Trendy and Whimsical Options
Meanwhile, Kelsi Dagger Brooklyn is focusing on ballet flats and mary janes, priced between $130 and $160, while Betsey Johnson is known for its vibrant, whimsical styles, including embellished sneakers and low-block heels. Betsey Johnson's retail prices begin at $119. Buyers are showing a keen interest in colorful options, indicating a desire for both comfort and flair in their footwear choices.
Source: wwd.com
