Patagonia Revives Its Iconic Rugby Shirt Just in Time for Fall

In a surprising move, Patagonia has reintroduced its original long-sleeved rugby shirt, a staple that pays homage to the brand's humble beginnings. This product, which originally debuted as Patagonia's first apparel item, had been absent from their lineup for several years, leaving fans wondering about its fate.

The rugby shirt, now priced at $139, comes in four classic colorways, each featuring the brand's traditional white collar. Its return aligns perfectly with the autumn season, a time when many fashion enthusiasts seek out long-sleeve options. The timing couldn’t be better, especially as consumers increasingly value heritage and authenticity from the brands they support.

Yvon Chouinard, Patagonia's founder, discovered the potential of the rugby shirt during a 1970 rock-climbing trip in Scotland. He appreciated its rugged construction and practical design, which made it ideal for climbing while providing comfort under a harness. The shirt's bold horizontal stripes were a deliberate design choice, setting it apart from other sports jerseys. Patagonia has a history of reissuing this classic piece, and this year it seems determined to make it a staple once more.

Source: www.highsnobiety.com