The artist Breakout Benson Boone joined his forces with JBL for his marketing campaign “Made to be Heard”, highlighting music, individuality and self-expression. Because the face of the marketing campaign, Boone promotes the JBL’s Tour Professional three headphones, mixing its distinctive type with the summer season advertising technique. To mark the collaboration, he made a shock look on the JBL SOHO retailer in New York, reaching a classic convertible geared up with JBL Flip 7 and get together audio system, handing to Flip 7S personalised followers. This partnership alerts JBL’s change to lifestyle-based branding, specializing in creative authenticity and immersive sound experiences.
Source link
