French style market data 1.5% decline in January 2025

It has been a lower than promising begin for 2025 for the style and textile trade of France. In keeping with the provisional figures of the French Vogue Institute (IFM), the revenue of the sector (excluding orders gross sales by mail) fell 1.5% in January in comparison with the identical month in 2024. Income was 14% extra Low than in January 2019, earlier than the pandemic.

In all distribution channels, solely the malls and retailers of the mass market, together with Printemps, Lafayette and Monoprix galleries, achievement of a rise in revenue, rising 1.7% final month.

The specialised retail chains (similar to Zara, Celio and Etam) remained steady with -Zero.2%, whereas Multibrand independents noticed a 1.7percentdecrease. The style chains of the mass market (Kiabi, Gémo, Halle it) additionally recorded a fall, 2.5%. The toughest was hypermarkets and supermarkets (Auchan, Leclerc, Carrefour), whose revenue fell by 10.6%.

All through the sector, on-line gross sales exceeded bodily shops, the two.four% enhance, whereas the latter registered a 2.6% drop compared in comparison with January 2024.

In 2024, the French style market remained steady, with a marginal enhance of Zero.1% in gross sales in comparison with the earlier yr. Nevertheless, from September 2024 to January 2025, the market gained momentum, registering a rise of two.four%.

Trying in direction of the long run, IFM foresees three attainable eventualities by 2025. Essentially the most optimistic prognosis anticipates 2percentmarket development, whereas a extra reasonable projection suggests a marginal enhance of Zero.2%. On probably the most pessimistic stage, the market may see a 2% lower in revenue.