Benjamin Seidler Launches Jewelry Line at NY Fashion Week

In a significant career milestone, designer Benjamin Seidler has officially launched his own jewelry label, showcasing a 12-piece collection during an intimate presentation at his Upper West Side home on Monday.

Seidler, who currently holds the position of design director for jewelry at Gabriela Hearst, has a rich history in the fashion industry, having worked with prestigious names like Chloé, Ralph Lauren, Acne Studios, and Tiffany & Co. His debut collection draws inspiration from his three children, blending personal narratives with innovative design.

Inspired by Family

The collection's centerpiece is a fawn motif, which serves as both a design theme and the brand's logo, inspired by his youngest daughter, Fawn. Other standout pieces include an 18K gold toy car necklace, named after his son River, which commemorates a sentimental moment when River gifted it to Seidler for luck during the collection's creation in Italy.

Innovative and Functional Designs

Seidler prioritizes functionality in his designs, evident in the “transformer” earrings that can be styled in seven different ways, reflecting his architectural background. This concept is echoed in reversible necklaces that offer versatile options for wearers. The collection features various pieces, including bow-shaped brooches and collar necklaces, with prices ranging from $150 to $790. Limited quantities are now available at seidler.co, with a full launch set for November.

Source: fashionista.com