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Nike Unveils Tasty New Wagyu Air Max Collaboration

By Editor • September 8, 2026 • 1 min read

Nike has officially launched a mouth-watering addition to its Air Max lineup with the new Air Max 90, developed in collaboration with the Harlem-based brand Wagyu, founded by Walter Harvin. This sneaker isn’t just stylish; it embodies the essence of Wagyu beef, both in design and inspiration.

The Air Max 90 features an intricate blend of leather and suede, complemented by a metallic Swoosh and marbled detailing, reminiscent of the luxurious texture and appearance of Wagyu beef. Furthermore, the shoe showcases Wagyu’s distinctive cattle motif in various clever placements, creating a unique aesthetic. To top it off, the sneakers come with rope-style shoelaces, symbolizing the cattle-raising process that inspired this collaboration.

Unlike the high-cost Wagyu beef, which is a delicacy from Japan, these sneakers are designed to be accessible to all. Priced at $150, the Wagyu Air Max 90 is available now on Wagyu's website and will also be released on Nike’s SNKRS app on September 12. The collaboration includes matching Tech Fleece hoodies and joggers, making it a complete fashion statement for sneaker enthusiasts.

Source: www.highsnobiety.com

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